Monetization Playbook #24—Information, Information, Information.

Information is everywhere, but being informed is harder than ever before.

Information is everywhere, but being informed is more challenging than ever before.

News-feeds, News-letters, News-apps, News-radio, and good old fashioned 24-hour Television News leave us battered and bruised. 

Content overload is real. Very real.

The oxford dictionary a-la-google shapes the informational problem set.

Misinformed–false or inaccurate information...often spread by a deliberate disinformation strategy–think spies, WWII, etc.

Uninformed–not showing awareness or understanding of the facts…an everyday reality for all but polymaths.

Informed–having or showing knowledge of a subject or situation…the area under the curve where most of us reside.

However, being informed is unlikely to win you any prizes. To stay ahead of the information game–there is but one way.

…To create the news!